← The workflow library

Website Analytics

Website Visitor Enrichment

Enrich website visitors with contact data and launch outreach based on behavioral signals for higher conversion.

Trigger
Website visitor is detected and identified (via RB2B, Clearbit Reveal, or similar tool)
What it runs
  1. Enrich visitor data using Clay
  2. Analyze engagement level (page views, time on site, etc.)
  3. Trigger personalized email outreach
  4. Notify sales team if high intent is detected

Why it matters

This workflow helps uncover invisible traffic and reach out while the visitor is still warm. Especially effective for pricing page visits, demo views, or blog subscribers.

In practice

Segment outreach by engagement score, use nurturing for low scores and sales alerts for high-intent visitors.

What it runs on

RB2BClayHubSpotMake.com

Want this running on your stack?

We build it, run it with you, and hand it over, with an engineer who can keep it running. Or hire that engineer directly.

30 minutes to scope it. Engagements are contracted through WarmUp, Inc.