Recipe / Meeting & Engagement
Funding Event Response
Monitor funding announcements, wait for the right timing, write growth-focused messaging, and launch a targeted campaign.
- Motion
- Outbound
- Channel
- Steps
- 4
- Tools
- Clay, Instantly
- Starts when
- Company funding announcement
01
Monitor funding announcements
02
Wait for optimal timing
03
Create growth-focused messaging
04
Launch targeted campaign
In order: Monitor funding announcements, then Wait for optimal timing, then Create growth-focused messaging, and finally Launch targeted campaign.
The steps.
- 01
Monitor funding announcements
- 02
Wait for optimal timing
- 03
Create growth-focused messaging
- 04
Launch targeted campaign
Tools used.
Plays that sit next to this one.
Outbound
Team Expansion SignalMonitors job boards for roles like 'BDR', 'AE', or 'RevOps'. When 3+ relevant hires are posted, Clay flags the account and triggers campaigns aligned with their hiring and growth needs.
Outbound
Job-Change Champion ReactivationTracks when a former buyer or power user joins a new company. After a short delay, Clay triggers a personalized outreach sequence to re-activate champions and accelerate new pipeline opportunities.
Outbound
Social Proof AmplificationDetects when you publish new case studies, testimonials, or G2 reviews. Clay finds similar companies in your ICP and launches targeted campaigns using that proof as the hook.
Or have us run it for you.
We build this play in your tools, run it with your team and hand it over.
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